This Cookie Policy explains how GratifID Inc. ("Tipmo", "GratifID", "we", "us", or "our") uses cookies and similar technologies when you visit gratifid.com. It should be read alongside our Privacy Policy and Terms of Service.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They help the website remember information about your visit, such as your preferred language and settings. Cookies can also be used to measure how you use a website so it can be improved.
Similar technologies include local storage, session storage, and pixel tags — these work in a comparable way and are also covered by this policy.
2. Types of Cookies We Use
| Category | Purpose | Examples | Can be disabled? |
|---|---|---|---|
| Strictly Necessary | Essential for the website to function. They enable core features like navigation and access to secure areas. | Session state, security tokens, consent preferences | No — always active |
| Analytics | Help us understand how visitors interact with our site by collecting anonymous usage data. | Google Analytics (_ga, _gid) | Yes |
| Marketing | Used to track visitors across websites so that relevant advertising can be shown. | Reddit Pixel, LinkedIn Insight Tag (via Google Tag Manager) | Yes |
| Preferences | Allow the website to remember choices you've made to personalise your experience. | Banner dismissal, language preference | Yes |
3. Specific Cookies We Set
| Cookie Name | Provider | Category | Duration | Purpose |
|---|---|---|---|---|
gratifid_cookie_consent |
Tipmo / GratifID | Necessary | 365 days | Stores your cookie consent preferences. |
_ga |
Google Analytics (via GTM) | Analytics | 2 years | Distinguishes unique users and tracks sessions. |
_gid |
Google Analytics (via GTM) | Analytics | 24 hours | Distinguishes users for daily session counting. |
_gat |
Google Analytics (via GTM) | Analytics | 1 minute | Throttles request rate to Google Analytics. |
_gcl_au |
Google Tag Manager | Analytics | 90 days | Used by GTM to store and track ad conversion information. |
| Reddit Pixel | Reddit (via GTM) | Marketing | Session / persistent | Tracks conversions from Reddit advertising campaigns. |
| LinkedIn Insight Tag | LinkedIn (via GTM) | Marketing | 90 days | Enables conversion tracking and retargeting via LinkedIn. |
4. Third-Party Cookies
Some cookies on our site are set by third-party services we use, deployed via Google Tag Manager. We do not control these cookies — please refer to the relevant third party's privacy policy for more information:
- Google Analytics Privacy Policy
- Google Tag Manager Use Policy
- Reddit Privacy Policy
- LinkedIn Privacy Policy
5. How to Manage Your Cookie Preferences
When you first visit our homepage, a cookie consent banner will appear allowing you to accept, decline, or customise which cookies you allow. You can change your preferences at any time:
You can also control cookies through your browser settings. Most browsers allow you to:
- See what cookies are set and delete them individually
- Block third-party cookies
- Block cookies from particular websites
- Block all cookies
- Delete all cookies when you close the browser
Note that blocking cookies may affect website functionality. Visit allaboutcookies.org for guidance on managing cookies in different browsers.
6. Do Not Track
Some browsers include a "Do Not Track" (DNT) feature. Our website does not currently respond to DNT signals, but we honour the consent choices you make through our cookie banner.
7. Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in technology, regulation, or our business practices. We will post the updated policy on this page with a revised "Last updated" date. We encourage you to review this page periodically.
8. Contact Us
If you have any questions about this Cookie Policy or how we handle your data, please contact us:
- Email: info@gratifid.com
- Company: GratifID Inc. (operating as Tipmo)
- Website: gratifid.com